Concepting with The Strategic Process™ & Word Map Method

BrandiSea • Design Direction & Visual Strategy

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If you’ve ever wished there was a better way to approach design?

The Strategic Process™ framework empowers you to take control of your creativity so you can unlock your own inspiration, get past creative block, and be creative “on demand”.

Instead of starting with ideas, we will start with words and use the powerful tool of, Word Mapping that gives helps you discover your foundational Concept so you can create meaningful, purpose-driven designs.

This method will save you time by giving you a clear design plan, you'll stop chasing creative tangents that go nowhere and create designs that get approved the first time.

You'll get the clients you want and gain creative confidence by learning to trust the process and trust yourself to create work that gets noticed.

not sure it's for you?

Ever feel stressed because you can't find unique inspiration?
Do you hate going back to square one because your idea didn't work?
Ever have trouble choosing the right creative direction for your design projects?
Do you waver on choosing the best color scheme, visuals, or other visual elements to use?
Then you're definitely in the right place!

**DESIGNERS, it is literally your job to be creative and inspired. All. The. Time...** Even when you don't feel like it. Which seems impossible. But it doesn't have to be!

Instead of starting with ideas, you can learn how to start with words and use my proven Word Map Method that brings in uncommon inspiration to reflect your overarching concept and create meaningful, purpose-driven designs

I want this!

A clear place to start • A way past creative block • Be able to be creative “on demand” • Unlock inspiration you can use • Save time & meet deadlines. • Create unique design concepts. • Get design approval the first time. • Make work that gets noticed

12 Modules

One lesson for you to learn each and every step in the process plus a couple bonus modules on ideas I've never taught before!!

4+ Hours of Video Lessons

I filmed hours of content walking you through each step in the process with a examples and slides you can download for later reference.

Exclusive Bonuses ($75+ Value)

Printables including a color guide, project checklist, design brief. Plus access to 7 Curated (private) Spotify Playlists and more!

Take it from Chris

"I was feeling stuck; I didn't have much of a process and didn't know how to find inspiration for my work (besides looking on Pinterest)... There is no way I would have made the progress I did by just listening to the podcast. The [Strategic Process] course that you put out recently, allows me to review specific steps on an on demand basis. I really enjoyed working with Brandi. She has given me the confidence and tools to make my career change to graphic design a permanent one (and to stop working as a technician)!" - Chris P., Graphic Designer

Take it from Amber

"I don't really want to make any cliché statements here, but Brandi's [Strategic] Process really was a game changer for me as a designer and as a professor. I now teach graphic design courses in the program I graduated from, and the design process is something that I spend a good amount of time developing and teaching to my students. I really couldn't thank Brandi enough for being such an open source of knowledge; she has been such a tremendous aid to me and my students." - Amber A., Designer & College Professor